The Emerging Cinema Markets Conference 2019 (ECM19) successfully returned to Istanbul this November. Building on the huge success of last year's inaugural event, the conference featured a mix of keynote speakers and presentations from industry experts in the cinema, leisure and property sectors.
ECM2019 focussed on the continent of Africa, Turkey, our host nation, and New Europe (the Balkans and former Soviet states), Central Asia and the GCC. In combination they present a market opportunity of 1.7 billion people served by only 6,850 active cinema screens!
These are at an early stage in their growth and development, but in combination they offer a significant opportunity for investors, studios, distributors, exhibitors and the specialist supply chains to the industry.
With the rapid development of the industry in Latin America, Africa and the Asia-Pacific region, the cinema operators involved recognise the extent to which the business opportunities and policy challenges they face – such as film theft, technology standards, theatrical release practices, international trade practices and the highly valued relationship with partners in film distribution – are shared by counterparts across territories.
The Emerging Markets in Africa, New Europe, Central Asia, and the GCC are at an early stage in the growth and development of their cinema markets, but in combination they offer a significant opportunity for investors, studios, distributors, exhibitors and the specialist supply chains to the industry.
Africa is the world's second largest and second most-populous continent. It covers 6% of Earth's total surface area and 20% of its land area. With over 1.2 billion people and a median age of 19.7 years as of 2016, it accounts for around 16% of the world's human population, but a nominal amount of the global box office, principally as a result of limited access to cinema screens.
70% of worldwide economic growth is forecast in Emerging Markets. ECM2019 will explore opportunities in the regions, the challenges (including technical and political) and how cinema suppliers, operators and producers can grow their business.
ECM2019 had an outsanding line up of international keynote speakers for a wide variety of areas, sharing in depth knowledge and experience of operating within the emerging markets.
DCS Events develop and host conferences & events supporting emerging markets within the cinema industry.
CTC - the global cinema technology network and DCS Events have announced a partnership enabling CTC to host a special programme at the ECM19 conference.
Following on from recent global activities with BIgCineExpo (India) and upcoming participation at ExpoCine (Brazil), the Special ECM Programme on Tuesday 19th November 2019 (with limited availability) will commence at 9.30am in the Grand Tarabya Hotel, Istanbul and is open to sponsors, speakers and delegates to the Emerging Cinema Markets Conference.
The session will be of particular relevance to those working in cinema exhibitors, distributors and producers in Emerging Markets, Box Office Systems, Sound and Projection Technology, Analysts, Architects, Shopping Centre Developers and Financial Asset Investors.
Video Message: Richard Mitchell, President CTC
Host: Peter Knight - Cinema Technology
Moderator: Patrick von Sychowski - Celluloid Junkie
Patrick von Sychowski - Celluloid Junkie
Asim Hakan Askar, Director, CGV Mars Cinema Group
Heike Wolkerstorfer, The Big Picture Cinema Consultants
Tilde Benezra, Anki Consulting
Demonstrations of Sponsors Technology at CJ CGV Istinye Park including IMAX and RealD
Adnan Akdemir - President Sifisian Investments, Turkey
Tilde Benezra, Consultant Anki Consulting
Managing Growth Opportunities: how can we support cinema operators to improve management skills and provide the structure to manage international class cinemas successfully with quality standards in place. Transparency, Integrity, Trust and Compliance are key areas which will enable the development of cinemas in Emerging Markets.
Chair: Patrick von Sychowski, Editor, Celluloid Junkie
Introduction by Avi Alkas, Country Chairman of Jones Lang LaSalle Turkey
The host country for the Emerging Cinema Markets Conference has a very active local production, distribution and exhibition industry.
World class cinemas, more than 60% of the market is generated by local productions and it is the 19th largest international market
Chair: Patrick Von Sychowski - Editor - Celluloid Junkie
How to create the “wow factor” in Emerging Markets
Introduced by Raghav T, Editor-Publisher, Theatre World
Chair - Patrick von Sychowski, Editor, Celluloid Junkie
How do you identify specific target audiences for a film and forecast the cinema admissions as well as optimum film times? And how do you reach the audience in a positive way and provide reasons to talk about a film and your cinema.
Chaired By: Mike Thomson, The Big Picture
In Emerging Markets budgets are challenging. It is easy to waste time and money on marketing efforts that are not well thought-out and executed. When reviewing your promotional ideas, always stop and ask the following question: “Does this promotion make people want to see the film?”
The venue should no longer consider itself just to be a cinema – it is an entertainment and multi-arts venue with an ever- broadening offer, driven by the developments in technology, flexible distribution, new types of content and local demand.
Chair / Moderator: Oliver Pasch - Sales Director, Sony Digital Cinema Europe
With only 1 screen per 1 million people Africa represents a significant opportunity, but at what risk?
How do we look in detail at the various nations which make up the African continent – language, culture, cinema requirements?
Who are the developers and funders interested in supporting the development of cinema?
Will there be studio or national film distributor support for cinema development?
Andrew Cripps, President International Distribution, Warner Bros Studios (video message)
In mature markets companies defend - cut costs, analyse the competition, follow best practices and work to established processes.
Emerging Markets – the new frontier - the world is different. New Territories and New Cinemas using new digital technology blended to the global content providers and supply chain create new opportunities and possibilities
Chair / Moderator: Patrick von Sychowski, Editor, Celluloid Junkie
Africa is the world's second largest and second most-populous continent. It covers 6% of Earth's total surface area and 20% of its land area. With 1.2 billion people and a median age of 19.7 years as of 2016, it accounts for around 16% of the world's human population, but a nominal amount of the global box office.
Chaired by: Lucy Jones, Executive Director, Comsocore Inc
Français Africain is the generic name of the varieties of a French language spoken by an estimated 120 million people in Africa spread across 24 African nations. Africa is the continent with the most French speakers in the world.
What is happening in French speaking Africa, and what more can be done to develop the film and cinema markets?
Jean-Marie Dura, NXNW Management & Conseils
Patrick Von Sychowski, Editor, Celluloid Junkie
West Africa is a vastly under-screened area, with only 1 screen per 1.5 million people.
Nigeria is a key regional player in West Africa, with an English-speaking population of approximately 197 million, which accounts for about 47% of West Africa's population, and has one of the largest populations of youth in the world.
A federation that consists of 36 autonomous states, Nigeria is a multi-ethnic and culturally diverse society. With an abundance of resources, it is Africa's biggest oil exporter, and also has the largest natural gas reserves on the continent.
Ghana sits on the Atlantic Ocean and borders Togo, Cote d'Ivoire, and Burkina Faso.
It has a population of about 29.6 million (2018). In the past two decades, it has taken major strides toward democracy under a multi-party system, with its independent judiciary winning public trust.
Ghana consistently ranks in the top three countries in Africa for freedom of speech and press freedom, with strong broadcast media, and radio the medium with the greatest reach. Factors such as these provide Ghana with solid social capital.
VIDEO MESSAGE FROM NIGERIAN INTERNATIONAL FILM SUMMIT (NIFS)
Patrick Von Sychowski, Editor, Celluloid Junkie
Speakers to be announced
"Visions are supposed to be challenging, but it is realistic cinemas will play a vital role in diversifying the economy" - Majed Bahaffi
Chair / Moderator: Patrick von Sychowski, Editor, Celluloid Junkie
Rob Arthur - The Big Picture - DCS Events
All details including timings and speakers are subject to change.
PLEASE ALLOW TIME FOR BROCHURE TO LOAD
CTC - the global cinema technology network and DCS Events have announced a partnership enabling CTC to host a special programme at the ECM19 conference.
Following on from recent global activities with BIgCineExpo (India) and upcoming participation at ExpoCine (Brazil), the Special ECM Programme on Tuesday 19th November 2019 (with limited availability) will commence at 9.30am in the Grand Tarabya Hotel, Istanbul and is open to sponsors, speakers and delegates to the Emerging Cinema Markets Conference.
The session will be of particular relevance to those working in cinema exhibitors, distributors and producers in Emerging Markets, Box Office Systems, Sound and Projection Technology, Analysts, Architects, Shopping Centre Developers and Financial Asset Investors.
Video Message: Richard Mitchell, President CTC
Host: Peter Knight - Cinema Technology
Moderator: Patrick von Sychowski - Celluloid Junkie
Patrick von Sychowski - Celluloid Junkie
Asim Hakan Askar, Director, CGV Mars Cinema Group
Heike Wolkerstorfer, The Big Picture Cinema Consultants
Tilde Benezra, Anki Consulting
Demonstrations of Sponsors Technology at CJ CGV Istinye Park including IMAX and RealD
Adnan Akdemir - President Sifisian Investments, Turkey
Tilde Benezra, Consultant Anki Consulting
Managing Growth Opportunities: how can we support cinema operators to improve management skills and provide the structure to manage international class cinemas successfully with quality standards in place. Transparency, Integrity, Trust and Compliance are key areas which will enable the development of cinemas in Emerging Markets.
Chair: Patrick von Sychowski, Editor, Celluloid Junkie
Introduction by Avi Alkas, Country Chairman of Jones Lang LaSalle Turkey
The host country for the Emerging Cinema Markets Conference has a very active local production, distribution and exhibition industry.
World class cinemas, more than 60% of the market is generated by local productions and it is the 19th largest international market
Chair: Patrick Von Sychowski - Editor - Celluloid Junkie
How to create the “wow factor” in Emerging Markets
Introduced by Raghav T, Editor-Publisher, Theatre World
Chair - Patrick von Sychowski, Editor, Celluloid Junkie
How do you identify specific target audiences for a film and forecast the cinema admissions as well as optimum film times? And how do you reach the audience in a positive way and provide reasons to talk about a film and your cinema.
Chaired By: Mike Thomson, The Big Picture
In Emerging Markets budgets are challenging. It is easy to waste time and money on marketing efforts that are not well thought-out and executed. When reviewing your promotional ideas, always stop and ask the following question: “Does this promotion make people want to see the film?”
The venue should no longer consider itself just to be a cinema – it is an entertainment and multi-arts venue with an ever- broadening offer, driven by the developments in technology, flexible distribution, new types of content and local demand.
Chair / Moderator: Oliver Pasch - Sales Director, Sony Digital Cinema Europe
With only 1 screen per 1 million people Africa represents a significant opportunity, but at what risk?
How do we look in detail at the various nations which make up the African continent – language, culture, cinema requirements?
Who are the developers and funders interested in supporting the development of cinema?
Will there be studio or national film distributor support for cinema development?
Andrew Cripps, President International Distribution, Warner Bros Studios (video message)
In mature markets companies defend - cut costs, analyse the competition, follow best practices and work to established processes.
Emerging Markets – the new frontier - the world is different. New Territories and New Cinemas using new digital technology blended to the global content providers and supply chain create new opportunities and possibilities
Chair / Moderator: Patrick von Sychowski, Editor, Celluloid Junkie
Africa is the world's second largest and second most-populous continent. It covers 6% of Earth's total surface area and 20% of its land area. With 1.2 billion people and a median age of 19.7 years as of 2016, it accounts for around 16% of the world's human population, but a nominal amount of the global box office.
Chaired by: Lucy Jones, Executive Director, Comsocore Inc
Français Africain is the generic name of the varieties of a French language spoken by an estimated 120 million people in Africa spread across 24 African nations. Africa is the continent with the most French speakers in the world.
What is happening in French speaking Africa, and what more can be done to develop the film and cinema markets?
Jean-Marie Dura, NXNW Management & Conseils
Patrick Von Sychowski, Editor, Celluloid Junkie
West Africa is a vastly under-screened area, with only 1 screen per 1.5 million people.
Nigeria is a key regional player in West Africa, with an English-speaking population of approximately 197 million, which accounts for about 47% of West Africa's population, and has one of the largest populations of youth in the world.
A federation that consists of 36 autonomous states, Nigeria is a multi-ethnic and culturally diverse society. With an abundance of resources, it is Africa's biggest oil exporter, and also has the largest natural gas reserves on the continent.
Ghana sits on the Atlantic Ocean and borders Togo, Cote d'Ivoire, and Burkina Faso.
It has a population of about 29.6 million (2018). In the past two decades, it has taken major strides toward democracy under a multi-party system, with its independent judiciary winning public trust.
Ghana consistently ranks in the top three countries in Africa for freedom of speech and press freedom, with strong broadcast media, and radio the medium with the greatest reach. Factors such as these provide Ghana with solid social capital.
VIDEO MESSAGE FROM NIGERIAN INTERNATIONAL FILM SUMMIT (NIFS)
Patrick Von Sychowski, Editor, Celluloid Junkie
Speakers to be announced
"Visions are supposed to be challenging, but it is realistic cinemas will play a vital role in diversifying the economy" - Majed Bahaffi
Chair / Moderator: Patrick von Sychowski, Editor, Celluloid Junkie
Rob Arthur - The Big Picture - DCS Events
All details including timings and speakers are subject to change.
The stunning Grand Tarabya was entirely renovated and rebranded in 2013. this beautful hotel was one of the very first five star hotels of Turkey; a true landmark of genuine traditional Turkish hospitality and is always ready to welcome its guests in all its glamour and elegance…
The Grand Tarabya is being a member of Leading Hotels of the World (LHW) and has been hosting generations with the highest quality since 2013. The Grand Tarabya offers unique venues ( indoor and outdoor ) with natural daylight designed to cater to the needs of guests requiring the highest level of service and comfort for unforgettable events and meetings with magical views of the Bosphorus and neighbouring marina.
DCS Events strongly recommend that delegates stay at The Grand Tarabya as the nearest hotels of a similar standard are approximately 30 minutes away by taxi
Venue Information
The Grand Tarabya Hotel www.thegrandtarabya.com
Tarabya, Haydar Aliyev Cd. No:154.34457 Sanyer/ Istanbul, Turkey
Venue Tel: +90 212 363 33 00
Istanbul is a vibrant multi-cultural city on the cusp of Europe and Asia.
